Updated: May 10, 2023
Was it helpful?
by Oliver Maslou
Tech Expert & Writer
849 resolved issues

I want to understand the guidelines and limits of WhatsApp for my business!

Short summary:

  1. Personal WhatsApp Messaging Limit: Personal WhatsApp allows you to send messages to 1000 unique contacts within 24 hours.
  2. Explore WhatsApp Business: Download the WhatsApp Business app from your app store.
  3. Verify Your Business Phone Number: Open the WhatsApp Business app and follow the on-screen instructions to verify your business phone number.
  4. Restore Account (Optional): If you have a backup of your WhatsApp Business account, you can restore it during the setup process.
  5. Set Your Business Name: Once your account is verified, set your business name in the WhatsApp Business app. Tap on "More options," then "Settings," and enter your business name.
  6. Build Your Profile: Customize your business profile by adding information such as your business address, email, website, and profile picture.
  7. Understand Business-Initiated Conversations: Business-initiated conversations are message threads initiated by your business with users outside the 24-hour customer service window.
    These conversations require message templates for sending predefined messages.
  8. Utilize WhatsApp Business for Team Communication: Use the WhatsApp Business app for sending important updates and information to your production crew during filming.
    You can have up to 100K business-initiated conversations with unique customers in a rolling 24-hour period.
  9. Explore Sender Extensions (e.g., WA Rocket Sender): If you require unlimited messaging capabilities, consider using sender extensions like WA Rocket Sender.
    Extensions like these may allow you to send unlimited messages from your personal WhatsApp account.

Note: WhatsApp does not restrict your messaging with sender extensions. Check the features and terms provided by the extension provider to understand their limitations and guidelines.

Hello, thank you for using Howly. I’ll be happy to help you out! May I ask your name?

Customer Replay


Nice to meet you, *****!
What exactly would you like to know?

Customer Replay

I want to know how many people I can message per day on my personal whatsapp
If there's a limit of if its unlimited
or if it's**

Messages can be sent to 1000 unique contacts within 24 hours

Customer Replay

is there any way of increasing the limit?
any option of upgrade?

banner 3

That is for you personal Whatsapp


Customer Replay

its for my production company to send info during filming to all our crew
But if there's a business or upgrade option

For your business WhatsApp, 100K business-initiated conversations with unique customers in a rolling 24-hour period

Customer Replay

how to I change my account?

Have you downloaded the WhatsApp Business app yet?

Customer Replay

Oh its a different one?

banner 6

Yes, it is

Customer Replay

a separate app?

Top answer

Here are the steps to follow:

  1. Download the WhatsApp Business app.
  2. Verify your business phone number.
  3. Restore your account from a backup, if you wish.
  4. Set your business name.
  5. Build your profile. Tap More options > Settings > your business name.
Customer Replay

what do they mean by business initiate conversations?
Are those conversations we would initiate with our crew, or is it a kind of marketing?

It's a conversation that initiates from a business sending a user a message outside the 24 hour customer service window. Messages that initiate a business-initiated conversation will require a message template

Customer Replay

I dont understand what that means

banner 9

A business-initiated conversation is a message thread between a customer and a business

Customer Replay

ok, last question, if I get a sender extension such as WA rocket sender, can I send unlimited messages from my personal WA?
It states that is unlimited messaging

Yes, it is possible

Customer Replay

ok, so WA would restrict my messaging with that?
I just want to be able to send info quickly so everyone knows were to go, and the overall team is over 1k

Restrict with what?

Customer Replay

the amount of messages I can send

I see
The extension wouldn't restrict your messaging.
As it is something they offer themselves

Customer Replay

thank you!

Get answers until you're satisfied
14 verified experts are online now
Expert's Assistant
Ask your question here
Share on:
Copy to clipbord
Was it helpful?
Howly expert is ready to help you with your iOS problem


Taylor Grace
Invalid Date
Can I use WhatsApp Business for personal use as well?
1 reply
  1. AI_Assassin16
    Invalid Date
    Taylor Grace, Yes, you can use WhatsApp Business for personal use as well. It offers additional features specifically designed for business purposes, but you can still use it for personal communication.

Write a comment

We use cookies to improve your browsing experience on our site, show personalized content and targeted ads, and analyze site traffic.
More info